Soccer Video Annotation for Coaches

Stop Rewatching.
Start Coaching.

Real-time coaching notes, synced to every play for faster film review.

Coaches spend 2-3 hours reviewing and analyzing film for every 90-minute match. PlayTicks cuts that in half.
Start Beta Trial — Free
PlayTicks game review interface
2–3hrs
Average film review & analysis time per match
80%
Faster review with PlayTicks
Real-time
Coaching notes synced to plays
All levels
Tailored by competition

Three steps to faster film review

A workflow built around how coaches already think. PlayTicks handles the organisation so you can stay in control of the analysis.

1

Tag Key Moments

During the match, tag goals, errors, set pieces, and tactical moments in real time. No rewinding required.

2

Review Organized Clips

After the game, your tags become organized clips. Jump straight to the moments that matter.

3

Share With Players

Send clips directly to players for individual feedback, or run group film sessions from one organized library.

See PlayTicks in action

Built for the sideline — use your smart phone or watch to record notes hands-free while match is live.

PlayTicks web app — game review with coaching notes

Web app game review with timestamped coaching notes

PlayTicks smartwatch and phone — real-time sideline recording

Smart Watch or phone to record notes hands-free from the sideline

Everything a coach needs for film review

Real-Time Tagging

Tag moments as they happen during the match — no scrubbing back through footage later.

AI Auto-Clips

AI automatically identifies and clips key moments so you spend less time hunting for plays.

Team Library

Every match, every clip, every note is organized in one searchable library for your whole staff.

Tactical Feedback

Draw, annotate, and leave voice notes on clips before sharing with players or assistant coaches.

Player Sharing

Send clips to individual players or the full squad for self-review or 1:1s between sessions.

Set-Piece Analysis

Break down corners, free kicks, and press triggers with precision.

Built For Coaches Like You

PlayTicks is designed around the real workflow of coaches who review film weekly — not a generic video tool adopted for sports.

Coaches Who Review Film Weekly

  • Review film at least once a week
  • Want to spend less time scrubbing footage
  • Need clips ready before the next training session
  • Work solo or with a small staff

Coaches Focused on Player Development

  • Want players to learn faster between sessions
  • Give individual feedback without extra admin
  • Build a clip library that grows with the season
  • Share footage directly with players or parents

Coaches Who Want Faster Feedback Loops

  • Need detailed tactical breakdowns fast
  • Want to cut time between match and debrief
  • Collaborate with staff on the same footage
  • Turn film review into a coaching advantage

Built by people who know both sides

PlayTicks was built because coaching film review hasn't changed in decades — coaches still scrub through full-match recordings, jotting timestamps on notepads. We set out to fix that by building a tool that fits how coaches already think, tailored to their needs.

Our team combines hands-on experience in professional soccer leagues with product and engineering expertise from Microsoft and AWS. That combination means we understand the coaching workflow from the inside — and we know how to build reliable software around it.

Soccer Background

Experience inside professional soccer leagues. We know what coaches actually need.

Product Expertise

Product experience from Microsoft and AWS. We know how to build software that works.

Coaching Focus

Every feature is designed around match review and analysis - coaching notes

Coach-Led

Built in close collaboration with coaches at every level, from collegiate to Pro.

Now Open — Beta Trial

3 games. No card.
No pressure.

Try PlayTicks across 3 full match sessions — completely free, no payment required. If it's not saving you time, you walk away. Simple.

1

Try — 3 Free Sessions

Use PlayTicks across 3 real matches. Tag moments, review clips, share with players.

2

Evaluate

See the time you saved. Decide if it fits your workflow.

3

Subscribe or Walk Away

Subscribe to keep your clips and library — or cancel with one click and share quick feedback.

Start Your Beta Trial
No credit card required3 sessions freeCancel anytimeAll coach levels

What's included in your trial

  • Real-time match tagging
  • AI auto-clip generation
  • Full team clip library
  • Player sharing tools
  • Tactical annotation tools
  • Direct coach support

What happens after 3 sessions?

You choose: subscribe to keep everything, or cancel in one click. If you cancel, we'll ask for 5 quick questions or a 15-min call — your feedback shapes the product.

Beta Trial — Early Access

Simple plans, built around your program

We're in Beta and pricing is based on your program's needs. Book a call to find the right fit — early access coaches lock in the best rates.

Starter

Individual coach · Based on your program's needs
  • Real-time match tagging
  • Clip library (up to 10 matches)
  • Player sharing
  • Email support
Get pricing →

Elite

Multi-team / Club / College · Based on your program's needs
  • Everything in Pro
  • Multiple teams & squads
  • Staff collaboration tools
  • Recruiting film support
  • Dedicated onboarding
  • Custom integrations
Get pricing →

Early access pricing available during Beta. Book a 15-min call to lock in your rate.

Frequently asked questions

PlayTicks is a soccer video annotation platform for coaches. It let's you tag key moments during a match in real time — goals, errors, set pieces, tactical plays — and then automatically organizes those tags into reviewable clips. After the game, you can review, annotate, and share clips directly with players or assistant coaches, replacing the manual process of scrubbing through full-match recordings.
PlayTicks is built for soccer coaches who review match film — from high school and club coaches working solo to collegiate staff or Pro teams with analysts. The workflow is designed around match review and coaching notes. If you review film at least once a week, PlayTicks is for you.
Yes — we're currently running a Beta Trial that gives you 3 full match sessions completely free, with no credit card required. After 3 sessions, you choose to subscribe or cancel. If you cancel, we'll ask for a brief 5-question survey or a 15-minute call to help us improve the product.
After your 3 free sessions, you'll be prompted to subscribe to keep your clip library and continue using PlayTicks. If you choose to cancel, all you need to do is let us know — and if you're willing, share 5 quick answers or hop on a 15-minute call. Your feedback directly shapes what we build next.
Currently, PlayTicks is focused exclusively on soccer. The workflow, tagging categories, and clip organization are all designed around match review for soccer coaches. We may expand to other sports in the future, but for now we're fully committed to getting soccer right first.
You'll need match footage — either recorded in advance or live on your device — and a PlayTicks account. No special hardware is required. You can tag from a laptop (not recommended), tablet, or mobile device during the match. We'll walk you through setup in your onboarding session.
Video editing software is built for post-production, not coaching workflows. PlayTicks is purpose-built for match review — tagging during the game means your clips are ready immediately after the final whistle, not after hours of editing. The tagging, organizing, and sharing workflow is all designed around how coaches actually prepare for training sessions.

Ready to spend less time on film review?

Book a 20-minute demo or send us a message. We're happy to answer questions before you commit to anything.

Book a Demo

A 20-minute session covering real-time tagging, auto-clips, your team library, and tactical feedback.

  • Real-time tagging walkthrough
  • AI auto-clip demo
  • Team library & sharing
  • Tactical annotation tools
Book a 20-min Demo →

Not ready for a call? Send us a message and we'll get back to you within one business day.